Inspired by the golden age of Finnish design.
We created a strong visual style for the museum. Almost half of the museum's visitors come from outside Finland, which led us to seek inspiration from the golden age of Finnish design. Sharp edges and circular geometric shapes used together with a subtle color scheme. Design and typography are heavily influenced by classic Finnish designers such as Alvar Aalto. All the elements leverage a repeated modular style inherited from the golden age of Finnish design and architecture. A sharp-eyed viewer can even spot the basis of the Artek Aalto stool in the logo.